People Mover Design Programs Wins Award
Paula Kangis, Marketing Manager
KangisPJ@muni.org I (907) 343-8491
Solstice Advertising was recently recognized for the success of a ridership awareness campaign it executed for People Mover’s Share-A-Ride and general ridership programs. People Mover’s “Commute Wisely”, “For People on the Move” and “Hero Rider” campaigns won a second place Aurora Award in the Integrated Communications division at the 2013 Public Relations Society of America (PRSA) Alaska Chapter awards. The winners were honored at an awards banquet on January 24, 2013.
The Aurora Awards recognize outstanding public relations campaigns, programs and tactics, and the dedication and contributions of public relations and communications professionals in Alaska. There were two types of awards presented at the annual event: Aurora Awards were given for communication campaigns and Awards of Excellence were granted for single collateral items. All communications work is judged by members of a PRSA chapter from another region in the U.S. and award entries are scored on strategy, creativity, execution and results.